- Image via CrunchBase
More and more technology is produced with the capability to access the Internet. The biggest example of course, are phones. Every cellphone made today has Internet access, and is one of the main reasons consumers buy them–not just to talk as they once did. Internet capability has proliferated into other devices as well from printers to cameras. Now some computer companies are pushing it into another frontier: television. Consumers are already watching programs online, so it only makes sense to make a television with some of the same technology.
Television maker Sony has announced that it has teamed up with Google to incorporate the Web giant’s software, aptly named Google TV, in a new line of TVs. This software will allocate all video data into one place where it can be viewed on more accommodating screens instead of monitors. And yes, all of that data can be organized to the users preference and searchable just like an Internet search engine.
But of course, that’s not all. In with Google TV, the television will be capable of accessing the entire Internet with the Chrome browser. This may be the closest–at the very least most workable–synchronization of television and computer we have seen, but it certainly is just the start of what television will soon become.
A major selling point is that no other technology is required. The Internet software is networked right into the television so there is no need for a separate box or other components. In addition, it comes with built in Wi-Fi. You could make the case that you are really just putting a big computer in your entertainment center.
Another aspect to the internet and television combination is the versatility in advertising; companies like 21 century insurance can kill two birds with on stone and increase their advertising market. It’s not hard to see that this will be the norm of television in the future. Consumers are already attached to DVR and Tivo capabilities that work just like an Internet network. Programs can be stored and can be watched all at the viewers command.
